The SIMPL Method exists for one reason: to help leaders build organizations that are clear, disciplined, aligned, and capable of sustaining meaningful results. It is not another trendy framework, motivational slogan, or “secret formula.” It is a Business Governance System (BGS). Practical, mature, and rooted in how real organizations actually function.
SIMPL was built for leaders who take responsibility seriously. Leaders who understand that clarity is not a luxury, discipline is not optional, and governance is not bureaucracy... it is stewardship.
The SIMPL Method is a first-principles-based approach to organizational management, built for business leaders who want to grow sustainably, not chaotically.
Developed by Mitchell C Morris, the SIMPL Method is the product of decades of work as an executive, entrepreneur, advisor, and business professor. It’s been tested and refined across startups, nonprofits, and high-revenue enterprises grossing $200M+ in revenue, proving its power in both emerging and established environments.
At the core of SIMPL is a the belief: Structure and management, not hustle and guesswork, create sustainable growth.
Most organizations do not fail because they lack intelligence, opportunity, passion, or ambition. They fail because they drift. They become complicated. They lose clarity. They start reacting instead of governing. Strategy becomes a document instead of a discipline. Execution becomes motion instead of progress. Leadership becomes busy instead of effective.
The SIMPL Method exists to confront that reality directly.
It brings leaders back to what matters: understanding how their business truly works, establishing clarity around priorities, governing motion with discipline, and building a system that supports sustainable success instead of chaotic survival.
SIMPL is not about doing more. It is about focusing on what is essential and protecting it with intention.
The SIMPL Method is a Business Governance System.
It provides a structured way to lead, manage, and govern an organization so that strategy remains alive, execution remains accountable, and results are meaningful and enduring. It does this through three integrated pillars:
Together, these create a governance structure that leaders can actually use, not just talk about.
The SIMPL Method was intentionally built to be grounded, accessible, and real.
- It is not academic theory.
- It is not built on buzzwords.
- It is not designed to sound impressive.
It is designed to work.
SIMPL respects the realities of leadership: limited time, competing demands, financial pressure, uncertainty, human complexity, and the responsibility of decision-making. It acknowledges that most leaders are not looking for inspirational hype, they are looking for clarity, structure, and confidence in the way they lead.
SIMPL meets leaders there.
The SIMPL Method is for leaders who:
It is for business owners, executives, and leadership teams who understand that hope is not a strategy and motion is not the same as progress. It is for leaders who want to govern well.
Sustainable growth does not come from motivational energy. It comes from governance — from the ability to maintain clarity, enforce priorities, steward resources, and consistently align action to what truly matters.
The SIMPL Method provides a disciplined path to do exactly that.
By strengthening how leaders think, how organizations are structured, and how motion is governed, SIMPL helps organizations build results that endure rather than results that spike and collapse.
- Clearer thinking.
- Stronger leadership.
- Better governance.
- More sustainable outcomes.
That is what SIMPL is about.
At SIMPL, we help growth-focused companies build the foundation to scale with clarity.
Whether you’re at $1M looking to reach $10M, or at $30M building capacity for $100M+, we provide the structure and advisory horsepower to get you there
Our Services Include:
Leaders deserve systems that support them, not overwhelm them. The SIMPL Method was created to give leaders confidence, clarity, and a stronger way to govern the organizations they are responsible for. If that resonates with you, you are exactly who SIMPL was built for.
